Evaluation - Question 4

 Our wider target audience for our teen film would be anyone between the ages of 14-24 as we feel teenagers/young people would appeal to our film more, as we kept the setting to something familiar e.g. the college.

More specifically, it would be teenagers that have a keen interest in horror films (which is our sub genre). I have created a facebook account for a member of our specific target audience: Leticia Jones.

 As you can see, Leticia is a teenage girl and has recently liked a Horror Films page on facebook, as she has a passion for horror movies and likes the element of scare.

 Leticia has a keen interest in horror films and as she is a teenage girl, I feel she would relate to the characters in our teen film as they are also teenagers in a college.

 Also, Leticia is part of the specific audience for our film based on the USP, as she is a black female and would relate to one of the main characters: the murderer. Our unique selling point for 'The Unknown', is that fact that we challeneged the conventions, as in most horror films, the murderer is a white male, however in our one, it is a black female. I feel Leticia would relate to the character, as she is also a black teenage girl.